Marketing and Direct Mail Tips

8. Non profit mailing permit

Non profit postage rates are about 45% less than regular standard mail rates.

  • Nonprofit authorization from the USPS. To mail at these reduced rates you must have authorization from the Postal Service. Most 501c3 organizations qualify. The fee for a non profit mailing permit is $185 per year. The permit is only good at the Post Office where it is issued, but you can get authorization to mail from another post office at no additional cost. Mail entered at the San Diego Main Post Office delivering to San Diego County addresses receives a $0.043 discount per piece.
  • Non profit compliance. Some restrictions apply to what can be mailed at non profit rates. For instance you cannot list an insurance company as a cosponsor. The mail piece must be about fundraising, like an event, golf tournament, or asking for money. Sponsors and their logos can be shown as long as they are not sharing in any donations. Eye/Comm can supply you with the complete regulations.
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